Brand Marketing Strategist

7 days ago


Taguig, National Capital Region, Philippines Gentem Consulting Services Full time
Job Summary

We are seeking a talented Brand Marketing Strategist to join our team at Gentem Consulting Services. As a key member of our marketing team, you will be responsible for executing above-the-line and below-the-line marketing initiatives to build brand awareness and drive sales.

About the Role

The successful candidate will have a strong background in brand management and/or merchandising and inventory management, with a proven track record of success in driving traffic and increasing customer purchases. You will be responsible for managing engagement in social media and third-party apps through organic posts to publicize products available in stores and paid ads to promote lease lines. Additionally, you will create e-commerce and in-store promos to drive traffic and increase customer purchases supported by online and offline visuals that adhere to brand standards.

Key Responsibilities

∙ Execute above-the-line and below-the-line marketing initiatives to build brand awareness and drive sales
∙ Manage engagement in social media and third-party apps through organic posts and paid ads
∙ Create e-commerce and in-store promos to drive traffic and increase customer purchases
∙ Successfully launch season and product collections across all brands

Requirements

∙ Bachelor's degree in Business Administration Major in Marketing
∙ 2+ years experience in brand management and/or merchandising and inventory management
∙ Advanced knowledge in MS Excel
∙ Strong experience in retail / fashion / eyewear
∙ Willingness to work onsite in BGC, Taguig City

What We Offer

∙ Competitive salary: PHP 80,000 - PHP 120,000 per month
∙ Opportunities for career growth and professional development

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