Senior Marketing Operations Specialist

3 days ago

Mandaluyong City, National Capital Region, Philippines beBeeMarketing Full time ₱1,750,000 - ₱2,500,000
About the Job

Seeking an accomplished Marketing Operations Specialist to join our team in driving seamless marketing system performance and delivering actionable data. As a key member of our team, you will work closely with cross-functional groups to ensure all tools operate efficiently.

You'll thrive in this role if you're detail-oriented, a skilled problem-solver, and enjoy working behind the scenes to optimize processes and drive impact.

Key Responsibilities
  • Manage the Marketing Tech Stack: Administer and optimize integrations, tracking, and system performance for HubSpot, Salesforce, Google Analytics, Tag Manager, Gravity Forms, and more.
  • Automate Workflows: Build efficient workflows for lead scoring, routing, lifecycle stages, and campaign processes to minimize manual work and increase scale.
  • Campaign Support: Set up UTM tracking, landing pages, forms, and campaign infrastructure to ensure accurate reporting and smooth execution.
  • Data Management: Maintain data accuracy, lead segmentation, scoring models, and funnel tracking across platforms.
  • Reporting & Insights: Develop dashboards and reports using Sheets, Looker, or Hex to monitor marketing KPIs and identify optimization opportunities.
  • A/B Testing & Funnel Improvements: Conduct tests across emails, pages, and flows to boost conversions and funnel performance.
Requirements
  • 4+ years of experience in Marketing Ops, preferably in B2B SaaS or a fast-paced startup environment.
  • Expertise in HubSpot, Salesforce, Google Analytics, Google Tag Manager.
  • Strong skills in Google Sheets or Excel (pivot tables, formulas, etc.).
  • Familiarity with lead workflows, scoring, segmentation, and attribution.
  • Excellent problem-solving, detail orientation, and communication skills.
Benefits

We offer a competitive compensation package, comprehensive benefits, and opportunities for growth and development. Our ideal candidate is a self-starter who thrives in a dynamic environment, comfortable working independently and managing multiple systems.

Our company culture emphasizes collaboration, innovation, and delivering high-quality results. If you're passionate about marketing operations and eager to make a meaningful impact, we encourage you to apply for this exciting opportunity.

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