Strategic Marketing Automation Professional

2 days ago

Iloilo City, Western Visayas, Philippines beBeeMarketing Full time $15,000 - $24,000
Marketing Automation Expert Role

We are seeking a skilled Marketing Automation Specialist to join our team. As a marketing automation expert, you will be responsible for managing and optimizing our marketing workflows, ensuring smooth automation of email, SMS campaigns, pipelines, and lead management systems.

The ideal candidate is detail-oriented, tech-savvy, and experienced in automation tools like GoHighLevel (GHL). They should have strong knowledge of HTML, CSS, or JavaScript for email and automation customizations, as well as experience managing sales pipelines and lead nurturing sequences.

About the Role
  • Key Responsibilities:
  • Build, manage, and optimize email and SMS marketing campaigns.
  • Set up and maintain automated pipelines to streamline lead nurturing and sales processes.
  • Work within GoHighLevel (GHL) to create workflows, triggers, and CRM automations.
  • Handle basic coding tasks for email templates and minor automation customizations.
  • Maintain and update spreadsheets for tracking campaign performance and KPIs.
  • Troubleshoot automation issues and improve workflow efficiency.
  • Collaborate with the marketing and sales teams to enhance lead generation and conversion rates.
Requirements
  • Proven Experience: In marketing automation, email/SMS marketing, or CRM management.
  • Strong Knowledge: Of GoHighLevel (GHL) and other automation tools.
  • Basic Proficiency: In HTML, CSS, or JavaScript for email and automation customizations.
  • Experience: Managing sales pipelines and lead nurturing sequences.
  • Advanced Skills: In spreadsheets (Google Sheets/Excel) for tracking and reporting.
  • Analytical and Problem-Solving Skills: To optimize marketing campaigns.
  • Ability to Work Independently: Manage multiple projects, and meet deadlines.

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