Route to Market Strategist

6 days ago

Dagupan, Ilocos, Philippines Nabati Philippines Full time
Job Summary

This Sales Systems and Training Supervisor position supports and empowers the assigned Regional Sales Team. The ideal candidate will provide valuable commercial insights, assist with resource planning, develop market strategies, and lead development initiatives for the sales force in the assigned region.

The successful candidate will work closely with Regional Business Managers and Business Managers to implement commercial strategies and ensure correct execution of directions aligned with Nabati's business imperatives and targets for the region.

Main Objectives

- Drive the correct implementation, execution, and continuous improvement of RTM Route to Market strategies, plans, processes, and sales force capabilities in the assigned region toward a performance-driven organization.
- Lead, align, and inspire the distribution unit along New Route to Market strategies that ultimately lead to system-wide growth.
- Ensure the implementation of the affiliate's sales training strategy and collaborate with the assigned region to ensure technical knowledge and correct execution of roles and responsibilities (in the field).
- Coordinate RTM activities and adjust routes to meet customer needs, improve efficiencies, and analyze and resolve work problems by developing leading-edge RTM programs and ensuring appropriate controls and reporting are in place to meet statutory and business requirements.
- Conceptualize ideas in relation to the development of the RTM plan in the assigned region both in the short term and long term and lead processes to assess and develop the organization's capability to deliver the RTM Plan.
- Demonstrate leadership skills in the assigned region by building a collaborative, transparent relationship with our Distributors to enhance the strength of our system.
- Propose and develop training programs consistent with the overall brand strategy that satisfy the training needs of the sales force in the assigned region that helps develop their functional and technical skills in doing their job.
- Establish a relationship between all functional areas within the assigned region to support the initiatives of their respective areas, generate a better understanding of their initiatives, and facilitate smooth implementation.
- Plan, monitor, and report progress and impact of sales force capability-building initiatives.
- Review and propose improvement initiatives to build sales force capability related to each sales process step (e.g., customer targeting, persuasive selling, account management, negotiation skills).
- Conduct fieldwork 2-3 days/week to validate and ensure correct execution of directions by field sales people (BM, SS, SVSM, JVSM).

Responsibilities

- Bachelor's degree in Business Administration, Marketing Management, Business Management, or a related field.
- At least three (3) years of related experience obtained from an FMCG organization.
- Exceptional customer relationship skill.
- Leadership capability.
- Above average interpersonal and communication skills.
- Above average presentation skills, including ability to make formal presentations and data gathering.
- Desire to work as a team with a result-driven and data-guided approach.
- Does not go with the flow and has the desire to bring change/improvement to the organization.
- Ability to travel as needed.
- Ability to work in a fast-paced environment.
- Amenable to onsite work and shifting schedules and in conducting field work with and work behind (trade check) activities.

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