Hydration Category Leader

2 weeks ago


Taguig, National Capital Region, Philippines The Coca-Cola Company Full time
About the Role

We are looking for a talented and results-driven individual to take on the challenge of leading our Hydration category in the ASEAN and South Pacific region. As a Senior Brand Manager for Asia Pacific, you will have the opportunity to develop and implement marketing strategies that drive growth and profitability in this critical market.

Your primary responsibility will be to develop and execute plans that meet business objectives and brand targets. This includes leading the development of multi-year growth strategy and annual business plans for the global & local Hydration brands within the ASEAN & South Pacific region.

In addition, you will drive growth in volume share, as well as other metrics, across key markets including Indonesia, Philippines, Australia, Thailand, and others. You will work closely with cross-functional teams, including Global Category Lead, Frontline Marketing, and other stakeholders, to ensure alignment and success.

  • Collaborate with cross-functional teams to develop and execute marketing plans that meet business objectives and brand targets.
  • Develop and maintain strong relationships with key stakeholders, including Global Category Lead, Frontline Marketing, and other stakeholders.


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