Digital Marketing Strategist

1 day ago

Mandaluyong City, National Capital Region, Philippines beBeeMarketing Full time ₱2,500,000 - ₱3,000,000
Role Overview

This is a hands-on, full-stack marketing position ideal for someone who enjoys doing as much as they enjoy leading. You will own the digital marketing strategy and e-commerce performance across all customer-facing storefronts, including Shopify, Amazon, and eBay, tailored by region (AU, NZ, UK, EU, etc.).

Key Responsibilities
  • Manage, optimize, and grow regional Shopify storefronts and marketplace shopfronts (Amazon and eBay)
  • Create and maintain product listings, including imagery, descriptions, SEO, category alignment, and compliance
  • Build and execute promotional campaigns across website, email, social, paid media, and marketplaces
  • Setting & managing social business storefronts (eg. TikTok, etc.), integrated with Shopify as necessary.
  • Develop and manage email marketing campaigns for both B2C (consumers) and B2B (distributors, salons, educators), using a platform of your choosing
  • Lead digital advertising across Meta, Google, and TikTok Ads, and optimize campaign performance
  • Brief and/or create campaign assets — including banners, landing pages, email content, and marketplace visuals
  • Monitor performance using GA4, marketplace dashboards, and ad/email analytics
  • Collaborate with internal and external partners to ensure unified messaging and market alignment
  • Drive continuous improvement of the e-commerce tech stack and marketing automation workflows
Required Skills & Qualifications
  • 5–8 years in digital marketing, e-commerce, or DTC roles
  • Proven experience creating and managing Amazon and eBay storefronts
  • Strong experience managing Shopify sites and marketplace listings
  • Confident in developing and running email marketing campaigns for both consumers and trade partners
  • Ability to select and implement marketing tools to drive performance
  • Strong balance of creative, strategic, and commercial skills
  • Bonus: Experience in beauty, wellness, or FMCG, and familiarity with international operations
Benefits

You will have the opportunity to work on a variety of projects and develop your skills in digital marketing.

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