Digital Marketing Strategist

21 hours ago

Mandaluyong City, National Capital Region, Philippines beBeeMarketing Full time ₱4,500,000 - ₱6,000,000
Unlock Your Potential as a Digital Marketing Strategist

As a seasoned influencer marketing specialist, you have the unique opportunity to revolutionize digital marketing through impactful partnerships.

If you're passionate about leveraging influencers to build brand awareness, drive engagement, and boost conversions, this role is perfect for you.


Key Responsibilities:
  1. Develop Strategies: Create influencer marketing plans that align with overall marketing objectives, brand goals, and measurable KPIs.
  2. Source Talent: Identify and engage influencers who resonate with our target audience and campaign goals.
  3. Build Partnerships: Cultivate and maintain strong, professional relationships with influencers, agencies, and brand partners.
  4. Oversee Campaigns: Manage campaign timelines, content creation, and deliverables in collaboration with influencers and the marketing team.
  5. Ensure Quality: Provide creative direction and review influencer content to ensure it aligns with brand identity and campaign messaging.
  6. Analyze & Report: Use analytics tools to measure performance, generate reports, and optimize future marketing initiatives.
  7. Collaborate Across Teams: Work closely with social media, content, and paid marketing teams to ensure campaigns integrate seamlessly into broader marketing efforts.

Required Skills and Qualifications:
  • At least 1 year of proven experience in influencer marketing, with a solid background in broader marketing campaigns.
  • Exceptional relationship-building, negotiation, and communication skills.
  • In-depth understanding of social media platforms, influencer trends, digital marketing strategies, and audience engagement tactics.
  • Strong analytical skills with the ability to interpret performance data and translate insights into actionable strategies.
  • A creative and passionate mindset for digital marketing, brand storytelling, and campaign innovation.

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