Digital Content Specialist
1 day ago
At the heart of every successful wedding, lifestyle, and celebration brand lies a talented Social Media Manager. This dynamic role is all about crafting compelling stories that resonate with audiences worldwide.
Responsibilities- Content Creation & Curation
- Develop and execute a social media content calendar that aligns with our brand's unique voice, values, and campaigns.
- Design visually stunning and emotionally captivating content (photos, videos, graphics, reels, written posts) tailored to each platform.
- Curate wedding trends, lifestyle inspiration, and community-generated content to create engaging experiences.
- Collaborate with cross-functional teams to amplify campaigns and activations.
- Scheduling & Publishing
- Manage and schedule posts across Instagram, TikTok, Facebook, Pinterest, YouTube, and LinkedIn for maximum engagement.
- Ensure timely, consistent publishing in line with trending moments, cultural events, and campaign timelines.
- Monitor and respond to audience interactions in a friendly and authentic way.
- Community Management
- Foster meaningful connections with our audience through active listening and engagement.
- Partner with influencers, creators, and brand ambassadors to expand our global reach.
- Identify opportunities to highlight real weddings, user stories, and industry collaborations.
- Analytics & Reporting
- Track, analyze, and report on social media performance, audience growth, and content trends.
- Provide actionable insights to refine strategies and campaigns.
- Stay up-to-date with platform changes, trending content formats, and industry developments.
- Platform Management
- Optimize and maintain our profiles to ensure they reflect our premium positioning.
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