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Social Media Strategy Executive
1 week ago
**Job Summary:**
MASE HOLDINGS INC. is seeking a Social Media Strategy Executive to craft and implement a comprehensive social media strategy that drives user engagement.
Key Responsibilities:
- Develop a monthly social media plan for all social media pages.
- Design and develop compelling copy for social media platforms, ensuring consistency in messaging.
- Stay current with industry trends, monitor competitor activities, and assess new measurement tools.
- Solve complex problems to effectively communicate the company's message across various platforms.
- Demonstrate expertise in Facebook Business Manager and Ads, Instagram and LinkedIn Ads Platform, and Google Analytics.
- Monitor and report on social media analytics daily, weekly, and monthly, adjusting campaigns to boost user engagement.
Requirements:
- Bachelor's degree in communication, marketing, advertising, or a related field.
- At least 3-4 years of experience in digital marketing or a related field.
- Background in content creation, digital marketing, or communications.
- Strong creative skills for developing innovative and effective social media strategies.
- Ability to think creatively and translate ideas into compelling brand messages.
- Analytical skills for evaluating the effectiveness of social media content or campaigns, conducting market research, and making data-driven decisions.