Digital Campaign Specialist
1 day ago
Our Journey
At ShopBack, we began our mission in 2014 as a late-night spark of inspiration between two passionate individuals. They envisioned not just a cashback platform, but a way to reimagine how brands and consumers connect. With their background in advertising, they understood the limitations of traditional marketing and saw an opportunity to deliver more value on both sides. This idea quickly turned into action with the first prototype built during a 24-hour sprint. Today, our platform serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily.
The Role
As a Campaign Marketing Manager, you will play a vital role in shaping our brand's identity and deepening connections with our users. From planning and executing campaigns to ensuring a seamless user journey, your work will leave a lasting impact. You will collaborate with local and global teams, serving as the key link between us and our audience, driving campaigns that resonate and deliver results.
Note: In this role, you will need to work with the US timezone to drive outcomes for the US market.
Your Key Responsibilities- Campaign Strategy & Execution: Lead the creation and launch of impactful online marketing campaigns that drive engagement and results.
- Onsite Content Management: Oversee and ensure flawless execution of onsite campaigns for a seamless user experience.
- Market Research & Innovation: Conduct in-depth research to identify opportunities and implement best practices through experimentation.
- Data-Driven Decision Making: Analyze campaign performance metrics to uncover insights and drive continuous improvements.
- Startup Mindset: Embrace a hands-on approach, developing creative solutions to achieve measurable outcomes in a dynamic environment.
- Regional Collaboration: Partner with regional teams to ensure consistent and effective marketing content across all channels.
- Growth Hacking & Experimentation: Continuously test and innovate to discover new growth opportunities and optimize marketing strategies.
- eCommerce Marketing Experience: 3 to 5 years of proven success in eCommerce onsite campaign marketing.
- Project Management: Strong ability to manage multiple programs and meet deadlines.
- Thrives in Fast-Paced Environments: Capable of proactively setting direction and managing daily tasks.
- Creative & Data-Driven: A blend of creativity with a sharp analytical mindset.
- Organizational Agility & Interpersonal Skills: Effective cross-functional collaboration in a global setting.
- Passion for Online Shopping: Ideally someone who loves finding the best deals.
- AI Adoption: Demonstrated use of AI tools to develop new or improve workflows, enhance productivity, and drive efficiency at scale.
Career Growth Opportunities: Paths to take on greater challenges and realize your ambitions.
Competitive Compensation: Based on your performance.
Candid, Open, and Collaborative Culture: Feedback is valued, and everyone grows and improves every day.
Work-From-Anywhere Benefit: To enable you to thrive personally and professionally.
We are an equal opportunity employer, celebrating diversity and committed to creating an inclusive environment for all employees.
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