Senior Brand Strategist

2 days ago

San Fernando, Central Luzon, Philippines beBeeMarketing Full time ₱350,000 - ₱700,000
Marketing Manager Job Description

As a Marketing Manager, you will play a pivotal role in driving brand awareness, campaign performance, and local marketing initiatives for multiple restaurant brands. Reporting to the Marketing Director, you will work closely with the Marketing and Digital Services teams to develop and execute integrated marketing efforts.

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  • Develop and execute multi-channel marketing campaigns across digital, print, and TV platforms.\
  • Ensure alignment of brand messaging by working closely with internal teams and external creative agencies.\
  • Maintain detailed marketing calendars and communicate rollout plans to field teams and stakeholders.\
  • Oversee the execution of email and SMS marketing strategies, including platform rollouts and performance tracking.\
  • Collaborate with the Digital Services team to update web content and ensure alignment of digital assets with ongoing campaigns.\
  • Manage relationships with graphic agencies, media partners, and print vendors for timely execution and distribution of marketing materials.\
  • Coordinate and manage photoshoots, ad placements, and campaign analysis for traditional media like TV and radio.\
  • Work cross-functionally with Operations, IT, and Franchise teams to align on marketing rollout logistics.\
  • Monitor and track marketing budgets, ensuring campaigns stay within scope and deliver measurable value.\
  • Support guest relations by assisting in managing feedback and contributing to service improvements.\
  • Excellent verbal, written, and presentation communication skills are required.\
  • Exceptional attention to detail and ability to identify inconsistencies in creative or copy are essential.\
  • Experience in email marketing, social media tools, and SMS platforms is necessary.\
  • Able to thrive in a dynamic, fast-paced environment is crucial.
Qualifications

Required qualifications include:

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  • \
  • Bachelor's degree (or equivalent) in a relevant field such as Marketing, Communications, or Business Management.\
  • At least 3 years of experience in marketing project coordination or campaign management.\
  • Strong organizational and leadership skills with the ability to manage multiple priorities.\
  • Proven success in a corporate setting working with cross-functional teams and senior stakeholders.\
  • Professional certification such as PMP (Project Management Professional) is preferred.\
  • Expertise in Teamwork or other advanced project management platforms is beneficial.\
  • Experience working directly with senior business stakeholders on strategic marketing initiatives is advantageous.\
  • Familiarity with Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus.

Seniority level: Mid-Senior level. Employment type: Full-time. Job function: Marketing and Sales.

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