
Digital Analytics Specialist
1 day ago
We are seeking a highly skilled professional to fill the role of Digital Analytics Specialist.
- Key Responsibilities:
- Implement and manage conversion tracking, verify implementation, debug issues, and check test measurements on Google Optimize, VWO, Optimizely, and Hotjar.
- Design and create customized reports from analytics and other sources, including Google Analytics and GA4.
Required Skills and Qualifications:
- At least 4-5 years of experience in managing Google Tag Manager (GTM) for web properties by overseeing implementation, coding, testing, and conducting ongoing maintenance.
- At least 3-4 years of experience with website analytics tools such as Google Analytics, GA3/GA4.
- Basic knowledge of JavaScript programming language.
- Proven experience in digital analytics and web traffic metrics with a strong understanding of Google Analytics, Adobe Analytics, and Amplitude.
- Expert-level knowledge in Web Analytics strategy, requirements, implementation, validation, reporting, specifically with Google Analytics.
- Working knowledge of third-party tagging and pixel creation.
- Experience in transitioning GA accounts from Universal Analytics to GA4.
Work Details:
- Full-time position with semi-flexible working hours, requiring at least 4 hours overlap each day with Eastern Standard Time (EST).
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