Marketing Visionary

2 days ago

Manila, National Capital Region, Philippines beBeeDigital Full time $8,500 - $10,200
Marketing Strategist

The Marketing Strategist plays a pivotal role in driving growth and enhancing brand recognition through the development, implementation, and management of digital marketing initiatives.

This involves overseeing the creation and execution of paid and organic marketing campaigns, including social media, email, and online advertising. The individual must manage the company's digital presence to engage users and strengthen customer relationships.

A comprehensive digital marketing strategy is designed and implemented aligned with business goals. This includes enhancing online engagement through strategic initiatives, creative content, and consistent branding.

Performance analysis using analytics tools is conducted to optimize campaigns and maximize ROI. Industry trends and emerging digital marketing tools are researched to maintain a competitive edge.

Compelling and impactful copy is written for campaigns, ensuring alignment with the brand's voice and objectives.

Responsibilities
  • Develop and Execute Digital Marketing Strategies: Create and implement comprehensive digital marketing plans that align with business objectives.
  • Manage Digital Presence: Oversee the company's digital presence, engaging users and strengthening customer relationships.
  • Optimize Campaigns: Analyze campaign performance using analytics tools and optimize strategies to maximize ROI.
  • Stay Ahead of the Competition: Research industry trends and emerging digital marketing tools to maintain a competitive edge.
  • Content Creation: Write compelling copy for campaigns, ensuring alignment with the brand's voice and objectives.
Qualifications
  • Experience: Minimum 2 years of experience in marketing, online advertising, content creation, and branding.
  • Skills: Proficiency in digital analytics tools, hands-on experience with major platforms such as Facebook, Instagram, TikTok, YouTube, and LinkedIn.
  • Communication: Exceptional verbal and written English communication skills.
  • Certifications: Strong copywriting skills, with experience creating content for various digital marketing materials.
Key Skills
  • Digital Marketing Strategy
  • Social Media Management
  • Online Advertising
  • Content Creation
  • Branding
  • Digital Analytics
  • Copywriting
Education
  • Bachelor's Degree: In a related field such as marketing, communications, or business.

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