Data-Driven Marketing Specialist
6 days ago
We are seeking a highly motivated and experienced Marketing Automation Specialist to join our team. As a member of our marketing systems team, you will be responsible for deploying, managing, and reporting on marketing programs within Marketo and Salesforce.
The ideal candidate will have a strong understanding of marketing automation platforms, excellent analytical skills, and the ability to communicate complex ideas simply.
- Key Responsibilities:
- Develop and deploy webinars in Marketo and RingCentral Webinar.
- Analyze and report on campaign results: Registrations, Attendance, Clicks, Visits.
- Maintain data accuracy and make necessary corrections.
- Manage personal task list to launch campaigns on time and according to specifications.
Requirements
To be successful in this role, you will need:
- At least 2 years of experience with Marketo, HubSpot, Eloqua, Pardot, or similar tools.
- 2+ years of professional experience
- Understanding of database concepts.
- Email marketing campaign experience or program development.
- Excellent communication skills in English.
- Strong time management and personal management skills.
- Advanced knowledge of MS Excel including Pivot Tables, formulas, and list management tools.
- Strong user of MS Office.
- Learns quickly and asks questions.
- B.A. degree in a business or engineering related discipline.
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