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Digital Campaign Strategist

2 weeks ago

Mandaluyong City, National Capital Region, Philippines beBeeDigitalAnalyst Full time ₱900,000 - ₱1,200,000
Job Summary

Drive paid search campaigns, team enablement, and client pitches as a Lead Digital Analyst.

Key Responsibilities
  • Develop strategic plans for Google Ads, SEM, DV360, and programmatic/display ads across multiple platforms.
  • Lead keyword research, ad copy creation, bidding, targeting, and optimization to enhance campaign performance.
  • Collaborate on video and display advertising campaigns, including creative development and performance tracking.
  • Coach and mentor team members in skill development and growth-oriented culture.
  • Support pitches and presentations with data-driven insights and clear communication.
  • Stay current with industry trends and share knowledge to continuously enhance strategies.
Requirements
  • Proven experience in Google Ads (non-negotiable), DV360, and/or paid search platforms for at least 3 years.
  • Leadership background or strong willingness to lead in paid search advertising.
  • Strong analytical skills and data-driven mindset for campaign optimization.
  • Excellent client communication, presentation, and interpersonal skills.
  • Proficiency in team management, conflict resolution, and collaboration tools like Google Drive.
  • Highly organized, proactive, and entrepreneurial with a passion for delivering results.
  • Effective written and verbal communication for strategy presentation and stakeholder alignment.