Senior Fashion Product Developer
4 days ago
Job Purpose
The Senior Fashion Product Developer plays a key role in translating fashion trends into commercially successful products. This involves developing stylish designs for assigned categories/brands, collaborating with the merchandising team to ensure a cohesive brand image and achieve sales targets.
Key Responsibilities
Design and Trend Research:
- Conduct regular research to identify upcoming fashion trends and directions, collaborating with the Creative Design Head and Merchandise Manager.
- Prepare mood boards and presentations for new collections, working closely with cross-functional teams.
- Translate trends into commercially viable designs that align with the brand identity, target market, pricing strategy, and customer preferences.
- Develop design concepts and prepare technical worksheets for prototypes, ensuring timely production.
- Participate in sample development and line planning meetings, providing input on product design and assortment.
Styling and Visual Merchandising:
- Style and dress models for e-commerce photoshoots, social media content, lifestyle campaigns, product shoots, and other events, maintaining consistency with the brand aesthetic.
- Collaborate with the visual merchandising team to ensure product styling aligns with brand aesthetics across all channels, including stores and online platforms.
- Conduct store visits with the merchandising team to gather customer feedback, assess product performance, and analyze competitor offerings.
Communication and Collaboration:
- Support the Creative Design Head and Merchandise Manager during product presentations, effectively communicating design decisions and rationale.
Additional Responsibilities:
- Manage and maintain departmental files, including specification sheets, artwork, and samples, ensuring accuracy and completeness.
- Travel and attend trade shows to identify potential new design inspirations for future seasons, staying up-to-date on industry trends.
Requirements:
- Proven experience as a Designer in the fashion industry, with a strong understanding of current fashion trends and forecasting.
- Excellent design skills with proficiency in design software (e.g., Adobe Illustrator, Photoshop), with a keen eye for detail and a sense of style.
- Ability to translate trends into commercially viable and market-relevant designs, working independently and as part of a team.
- Strong communication, collaboration, and presentation skills, with the ability to work effectively with cross-functional teams.
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