
Marketplace Channel Expert
2 days ago
Marketplace Account Manager
As a seasoned marketplace professional, you will be the primary point of contact for online marketplace clients, ensuring their needs are met, issues are resolved efficiently, and opportunities for business growth are maximized.
Key Responsibilities:
- Develop comprehensive business plans and account strategies for assigned marketplace clients to support global channel growth.
- Collaborate with internal teams and external partners to conceptualize and lead tailored marketing campaigns that drive sales and profitability.
- Align buying strategies with campaign planning to ensure business goals are achieved.
- Conduct in-depth post-campaign analysis to identify missed opportunities and develop action plans for future performance improvements.
- Integrate campaign insights into strategic account planning to maximize sales and profitability.
- Perform competitive audits across partners with low conversion to refine pricing strategies and improve performance.
- Monitor competitor activities, pricing models, and promotional tactics to adapt effectively and maintain market edge.
- Leverage tools such as page view reports, search term data, traffic analytics, and SKU performance metrics to understand customer buying behavior.
- Identify high-performing and underperforming SKUs to optimize product assortment and positioning.
- Utilize internal data platforms and web analytics tools to monitor item visibility and enhance product presence across various marketplace platforms.
- Continuously optimize listings, keywords, and content to drive discoverability and improve conversion.
- Lead and oversee multiple marketplace-related initiatives, ensuring timelines, resources, and departmental collaboration are managed effectively.
- Coordinate with Product, Finance, Operations, and Data teams to execute high-impact projects and align with business goals as well as balancing price, product assortment, promotions, and operational efficiencies.
- Stay current with market trends, customer preferences, emerging platforms, and competitive dynamics.
- Provide actionable insights to the wider business to support strategic decision-making and identify new growth opportunities.
- Manage top-tier marketplace clients with a focus on achieving and exceeding monthly sales targets.
- Cultivate strong client relationships, serving as the key liaison and trusted advisor for all business matters.
Requirements:
- Bachelor's degree in Business, E-commerce, Marketing, or a related field (MBA preferred).
- +5 years of experience in e-commerce, account management, or marketplace strategy.
- Proven track record of driving sales and growth in a multi-channel or online marketplace environment.
- Strong analytical skills with advanced proficiency in Excel, Google Analytics, Power BI, and marketplace reporting tools.
- Experience working cross-functionally with product, operations, finance, and marketing teams.
- Excellent project management, communication, and stakeholder management skills.
- Exceptional communication skills in English—both written and verbal—with the ability to convey complex ideas clearly and professionally.
- Strong interpersonal and collaboration skills with a demonstrated ability to work effectively across teams and functions.
- Highly organized and detail-oriented, with excellent time management abilities and a knack for juggling multiple priorities in fast-paced environments.
- Strategic thinker who aligns decisions and actions with the organization's broader business goals and demonstrates a clear understanding of market dynamics and financial impact.
- Key competencies:
- Strategic thinking and execution
- Data analysis and entrepreneurial mindset
- Marketplace channel expertise
- Client relationship management
- Cross-functional leadership
- Adaptability and problem-solving
- Flexible working hours (to address US time zone client base if applicable)
- Ability to negotiate with clients
- Strong communication skills
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