Marketing Campaign Specialist

3 days ago

Cebu City, Central Visayas, Philippines beBeeGrowth Full time $2,880 - $5,280
Job Overview

The Growth Marketing Analyst plays a pivotal role in the execution of seasonal growth marketing campaigns across various digital channels. This position involves preparing creative assets, coordinating with internal teams, and ensuring accuracy and consistency across all marketing materials.

Key Responsibilities:
  • Campaign Support & Execution:
    • Assist in executing seasonal growth marketing campaigns across digital channels, including paid social, paid search, display, email, and organic social.
    • Prepare creative assets, links, and supporting documents for review and assist with file organization and brief formatting.
    • Coordinate with internal teams on campaign deliverables, ensuring timely follow-up and accurate tracking.
    • Ensure accuracy and consistency across all marketing materials and assets.
  • Performance Monitoring & Reporting:
    • Monitor live campaign performance using dashboards and platform tools to track key metrics, such as CTR, CPA, and ROAS.
    • Update trackers and performance reports to highlight key takeaways and flag anomalies or underperformance for review and optimization.
    • Support A/B testing by documenting test hypotheses, setups, and results.
    • Assist in competitive research and ad benchmarking.
    • Review past campaign results to identify takeaways and apply relevant insights to current programs.
    • Support performance recaps by gathering creative examples, screenshots, and reporting visuals across channels.
    • Assist in formatting seasonal insights and organizing learnings into accessible, presentation-ready formats.
  • Documentation & Process Support:
    • Organize campaign materials and shared folders, ensuring consistent naming conventions and easy access across teams.
    • Document campaign wrap-ups and share key takeaways with the team.
    • Maintain campaign trackers and build a consolidated calendar of deliverables, milestones, and timelines to support cross-functional visibility.
    • Track creative asset status and ensure timely follow-up across teams.
    • Assist with formatting internal decks, updating slide templates, or preparing presentation-ready documents as needed.
    • Support invoice and contract tracking by organizing campaign-related documentation from vendors and partners.
  • Other Duties & Responsibilities:
    • Support internal and partner-facing communications by drafting outreach emails and organizing contact lists.
    • Monitor inbox and team threads to surface time-sensitive action items or communications requiring review.
    • Help prepare notes, recaps, or supporting materials for cross-functional meetings or seasonal syncs.
    • Assist with general project coordination tasks across Growth Businesses, helping ensure deliverables stay on track.
    Requirements:
    • A Bachelor's Degree in Marketing or a related field is required.
    • Minimum one (1) year of relevant experience in marketing channels, such as paid social, PPC, and programmatic.
    • Proficient in MS Office – Outlook, Word, Excel, PowerPoint.
    • Experience in marketing is not required but is definitely a plus.
    • Strong organizational skills with the ability to manage multiple projects, timelines, and deliverables.
    • Excellent communication skills and attention to detail.
    • Comfortable working in a fast-paced environment and supporting cross-functional teams.
    • A proactive and collaborative mindset, with a willingness to support both executional tasks and operational needs.

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