Marketing Director

1 day ago

Angeles City, Central Luzon, Philippines beBeeLeadership Full time ₱800,000 - ₱1,000,000
Key Marketing Leadership Role

We are seeking an accomplished marketing leader to drive business growth and customer loyalty through strategic vision, hands-on execution, and strong leadership.

This role combines high-level strategy with operational expertise to ensure that all marketing efforts contribute directly to business success.

The successful candidate will be the voice of our brand in the market, shaping its positioning while aligning closely with our development and product teams.

Main Responsibilities:
  • Develop & Execute Growth Roadmap: Create a marketing strategy aligned to growth, retention, and revenue objectives.
  • Lead & Inspire: Mentor a small, agile team, fostering creativity, accountability, and high performance.
  • Brand Positioning: Own messaging and thought leadership to differentiate us in the SaaS market.
  • Demand Generation: Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Pipeline Alignment: Partner with business development to strengthen lead generation, nurturing, and conversion.
  • Customer Advocacy: Develop case studies, communities, and advocacy programs to showcase client success.
  • Data & ROI: Define KPIs, track ROI, and refine strategies through a data-first approach.
  • Agility: Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements:

Must-Haves:

  • 5+ years of B2B marketing experience, including 3+ years in a SaaS leadership role.
  • Proven track record in scaling demand generation and digital growth.
  • Strong leadership with experience managing small, high-impact teams.
  • Strategic yet hands-on—comfortable executing campaigns while driving vision.
  • Exceptional communicator and storyteller, simplifying complex SaaS products into compelling narratives.
  • Data-driven mindset with expertise in HubSpot, Salesforce, Google Analytics, and related tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.

Preferred:

  • Background in analytics, BI, or data-focused SaaS.
  • Knowledge of the Australian SaaS market and experience scaling globally.
  • Experience in building customer advocacy or thought leadership programs.

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