
Email Marketing Specialist
17 hours ago
We are seeking a skilled Email Marketing Specialist to join our team. The ideal candidate will have experience in planning, developing and executing email marketing campaigns to drive customer engagement, retention and revenue growth.
The successful candidate will be responsible for creating compelling email content, managing subscriber lists and analyzing campaign performance to optimize results.
Key Responsibilities:
- Design and execute comprehensive email and SMS marketing campaigns across various customer segments focusing on acquisition, retention and re-engagement strategies.
- Manage email databases including list building, segmentation and personalization to maximize deliverability and engagement rates.
- Create engaging email content including subject lines, copy and HTML templates that align with brand guidelines and drive conversions.
- Monitor email deliverability, manage sender reputation and ensure compliance with email marketing regulations.
Requirements:
- Minimum 2-3 years of email marketing or digital marketing experience.
- Experience with email marketing platforms such as Klaviyo, Mailchimp, HubSpot or similar tools.
- Proficiency in HTML/CSS for email template customization and troubleshooting.
- Strong analytical skills with experience in email marketing metrics and performance optimization.
- Knowledge of email deliverability best practices and compliance regulations.
- Experience with marketing automation and customer segmentation strategies.
- Excellent written communication skills with ability to craft engaging email content.
- Familiarity with CRM systems and customer data management.
- Ability to work independently while managing multiple campaigns and deadlines.
Culture Fit:
We value a supportive and humble team culture that allows you to be yourself, fostering an environment for personal and professional growth.
Perks:
- This is a fully remote role offering complete flexibility in where you work.
- Participate in frequent team-building activities, monthly town halls and coffee buddies.
- Value your development with extensive performance and learning cycles.
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