Marketing and Branding Strategist

14 hours ago

Makati City, National Capital Region, Philippines beBeeCommunications Full time ₱900,000 - ₱1,200,000

Overview of the Role

The Corporate Communications Director will be responsible for leading the organization's overall marketing, branding, and communications strategy. This role will have direct visibility with the top leadership and be responsible for enhancing the company's market presence, reputation, and stakeholder engagement, both locally and internationally.

The Corporate Communications Director will oversee all brand positioning initiatives, ensuring consistent messaging across all channels. This includes strategic marketing leadership, public & media relations, corporate branding, event & sponsorship management, stakeholder engagement, crisis communications, and team leadership.

Key Responsibilities:

  • Strategic Marketing Leadership: Define and execute the corporate marketing strategy to elevate brand visibility and reputation.
  • Public & Media Relations: Build and maintain strong networks with journalists, influencers, and media outlets - especially in the lifestyle and entertainment space.
  • Corporate Branding: Oversee all brand positioning initiatives, ensuring consistent messaging across all channels.
  • Event & Sponsorship Management: Lead high-profile lifestyle events, sponsorships, and brand activations that align with corporate objectives.
  • Stakeholder Engagement: Craft communication strategies for customers, business partners, investors, and employees.
  • Crisis Communications: Lead corporate communications during high-impact situations to protect and maintain brand credibility.
  • Team Leadership: Manage and mentor the corporate marketing and communications team to deliver exceptional outputs.

Qualifications:

  • Senior leadership experience (SAVP/VP level) in FMCG, luxury brands, hospitality, entertainment, media, or other lifestyle-driven industries.
  • Strong PR and media network, particularly in lifestyle, entertainment, and events.
  • Proven track record in developing and executing corporate-level marketing and branding strategies.
  • Skilled in managing large-scale, high-profile events and sponsorships.
  • Excellent communication, presentation, and relationship-building skills.

Benefits:

  • This is a high-visibility executive role where you will work closely with top leadership to shape how the organization is perceived in the market.
  • You will have the opportunity to drive high-impact marketing initiatives, leverage strong industry connections, and create campaigns that reach millions of people.

Why Join Us?

This is an exciting opportunity to lead our corporate communications efforts and shape the future of our organization.

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