
Content Specialist
14 hours ago
Content Specialist
Job Description:As a skilled Content Specialist, you will be responsible for creating engaging content across various digital platforms. You will lead our copywriting efforts across campaigns, manage PR briefs, and ensure brand consistency across all touchpoints.
You will work closely with the Content Strategist to ensure that all output aligns with brand voice, tone, and campaign goals. Your ideal candidate is a strong writer with experience in AI-assisted content creation, prompt engineering, and digital publishing workflows.
- Lead copywriting for marketing campaigns, ads, emails, websites, social media, and PR in Singapore and across partner markets.
- Collaborate with designers, marketers, and product managers to bring campaigns to life.
- Leverage AI tools to brainstorm, refine, and scale content across channels to ensure a full funnel integrated campaign.
- Develop and manage PR briefs, collaborating with internal teams and external partners to craft compelling press materials.
- Shape brand tone of voice and ensure consistency across all communication channels.
- Analyze content performance and optimize for engagement and conversion.
- Stay on top of cultural and industry trends to keep messaging fresh and relevant.
Exceptional copywriting skills are essential, along with strong command of English, excellent grammar, and storytelling skills. A strategic thinker with a creative edge is required, as well as excellent project management and organizational skills.
Experience in consumer tech, internet, or e-commerce industries is nice to have, along with a portfolio showcasing writing for multiple formats (ads, press, blog, social). Knowledge of AI writing tools is also beneficial.
Benefits:Be part of a team that values creativity and innovation. Opportunity to shape a brand's voice and influence how we show up in the market. Flexible and collaborative culture. Competitive salary and growth opportunities.
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