Paid Search Specialist

7 days ago


Manila, National Capital Region, Philippines MCN Business Process Outsourcing Service Corp Full time

Role Overview:

We are hiring a Paid Search Specialist to lead our paid search efforts and drive business growth through data-driven decision making. As a key member of our digital advertising team, you will design, optimize, and manage high-performing paid search campaigns that deliver exceptional results.

About the Opportunity:

This is an exciting opportunity to work with a talented team of professionals who are passionate about delivering results-driven campaigns. You will focus on maximizing client ROI through strategic keyword targeting, bid management, and data-driven optimizations.

Responsibilities:

  • Plan, launch, and optimize Google Ads campaigns.
  • Conduct keyword research, competitor analysis, and audience segmentation.
  • A/B test ad copy, landing pages, and bidding strategies.
  • Monitor budgets, adjust bids, and resolve issues (e.g., disapproved ads, tracking errors).
  • Analyze campaign performance using Google Analytics and Google Ads reporting tools.
  • Provide actionable insights and recommendations to clients.
  • Stay updated on Google Ads innovations (e.g., Performance Max, Smart Bidding).


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