E-Commerce Growth Strategist

2 weeks ago

Imus, Calabarzon, Philippines beBeeDirector Full time $800,000 - $1,000,000
About the Role

We're looking for an experienced Marketing Director to lead our marketing strategy and execution as we expand into international markets.

This is a senior-level role ideal for a marketing professional with extensive e-commerce experience, particularly in scaling brands from 7-figure to 8-figure revenues.

Key Responsibilities:
  • Design and execute marketing strategies to expand into international markets (US and UK).
  • Develop, launch, and optimize marketing campaigns, including seasonal promotions and product launches.
  • Oversee the development and enhancement of the brand to resonate with international markets while maintaining consistency and authenticity.
  • Manage and scale paid ad campaigns across Google Ads and Meta (Facebook/Instagram).
  • Analyze user behavior and implement strategies to optimize the website for higher conversion rates and improved customer experience.
  • Oversight of email marketing strategies using Klaviyo to drive customer retention and conversion.
  • Lead SEO initiatives to increase organic traffic and search rankings.
  • Monitor marketing performance metrics, identify trends, and adjust strategies to meet KPIs.
  • Manage a small team, including a social media coordinator, and plan for team growth by identifying skill gaps and recruiting top talent.
Qualifications:
  • Proven experience in scaling e-commerce businesses from 7-figure to 8-figure revenues.
  • Strong knowledge of international markets, particularly the US and UK.
  • Hands-on experience with brand development, Google Ads, Meta Ads, Klaviyo, SEO, and CRO.
  • Expertise in marketing analytics and data-driven decision-making.
  • Excellent leadership skills and a track record of managing or building marketing teams.
  • Familiarity with marketing tools and platforms, and the ability to adapt quickly to new technologies.
  • Exceptional communication and collaboration skills.
  • Fashion industry experience is a plus.
Why Join Us?
  • Opportunity to take a pivotal role in our international growth journey.
  • Competitive compensation with potential increases as we scale.
  • A chance to shape the future of our marketing team and strategy.
  • Flexibility to work remotely with alignment to Australian business hours.
How to Apply:

If you're a results-driven marketer with a passion for scaling e-commerce businesses and breaking into new markets, we'd love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and success stories.

This role is perfect for a visionary marketer ready to leave their mark on a high-growth e-commerce brand.

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