In-App Messaging Specialist

2 days ago


Manila, National Capital Region, Philippines Grab PH Full time
About the Job

As a Marketing Operations Executive at Grab PH, you will be part of a dynamic team responsible for creating engaging in-app experiences that drive user engagement and conversion.

Your primary focus will be on developing and executing in-app communication strategies, leveraging data-driven insights to personalize messaging and enhance conversions.

You will work collaboratively with cross-functional teams to ensure seamless campaign execution and optimize in-app communications for better results.

Key Responsibilities:

  • Develop and execute in-app communication strategies, including push notifications and banner ads.
  • Collaborate with marketing, product, and engineering teams to ensure successful campaign execution.
  • Analyze key metrics, generate insights, and apply A/B testing to refine messaging strategies.


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