Amazon Campaign Strategist

7 days ago

Dasmariñas, Calabarzon, Philippines beBeePpc Full time ₱1,500,000 - ₱2,500,000
Amazon PPC Campaign Manager

This role is responsible for overseeing and optimizing Amazon Sponsored Ads campaigns to achieve key performance indicators. The ideal candidate will have a deep understanding of Amazon metrics and their business impact, as well as exceptional analytical skills and the ability to translate data into actionable strategies.

Key Responsibilities:
  • Campaign Management & Optimization: Manage, optimize, and scale Amazon Sponsored Ads campaigns using Amazon bulk files for efficient management. Monitor budgets, bids, and placements to ensure campaigns remain profitable.
  • Performance Analysis & Reporting: Perform detailed analysis of account performance, including CTR, CVR, ACOS, ROAS, and placement data. Conduct regular analysis of ad reports to identify new keyword opportunities and negative keywords.
  • Keyword Development & Strategic Account Growth: Develop and implement keyword strategies (branded, competitor, category, PAT, and Defense). Collaborate with internal teams to align PPC strategy with overall business goals.
Requirements:
  • 3-5 years of experience managing Amazon PPC campaigns at scale with demonstrable improvements in campaign performance.
  • Strong proficiency in bulk file operations, including bulk file creation, optimizations, and strategic campaign management.
  • Expert-level proficiency in Excel/Google Sheets, including pivot tables, complex formulas, and data manipulation.
  • Deep understanding of Amazon metrics (ACOS, TACOS, STR, CVR, CPC, impression share, etc.) and their business impact.
  • Proven ability to work independently while managing multiple client accounts and meeting aggressive deadlines.
Preferred Qualifications:
  • Experience with the Amazon DSP platform and programmatic advertising.
  • Familiarity with third-party PPC management tools.
  • Availability to work flexible hours with some evening coverage.
What You'll Bring to the Team:
  • Strategic mindset with the ability to see both big picture goals and granular optimization opportunities.
  • Strong communication skills to present complex performance data clearly to clients and internal teams.
  • Proactive problem-solving approach with the ability to anticipate and address campaign issues before they impact performance.
  • Commitment to staying ahead of industry trends and Amazon platform developments.

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