Online Community Builder
2 days ago
This is a stable, long-term position in a top real estate team focused on building relationships online and creating opportunities with other agents. As Social Media Engagement & Outreach Coordinator, you will master social engagement, learn modern recruiting strategies, and work with a team that values care, accountability, coachability, knowledge, and transparency.
Key Responsibilities- Reply to all comments, mentions, and direct messages on our social channels within 24 hours
- Like, comment, and engage meaningfully with followers' posts and stories
- Find and connect with Houston real estate agents on LinkedIn and Instagram
- Warm up conversations by engaging with agents' posts before reaching out
- Send personalized connection requests and follow-ups daily
- Monitor hashtags and keywords to spot conversations and join in
- Manage automation flows for IG and FB to ensure fast, consistent replies, tagging, and lead capture
- Track and log all outreach in our CRM
- Use tools like Sprout Social, Hootsuite, or Zoho Social to analyze which posts drive the most engagement and refine strategy
- 100% of comments/DMs answered within 24 hours
- 20+ meaningful agent touches per day
- 30+ new Houston agents added to CRM weekly
- 10+ recruiting conversations per week that progress beyond
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