Brand Development Manager

2 weeks ago


Pasig, National Capital Region, Philippines Asia Select Inc. Full time
Role Overview
This is a unique opportunity for a talented Marketing Manager to join Asia Select Inc. as a Brand Development Manager - Digital Channels. In this role, you will be responsible for developing and executing strategic marketing initiatives to enhance brand awareness, drive customer engagement, and increase sales across digital channels.

Key Responsibilities
  1. Develop Digital Marketing Strategies: Develop and implement marketing strategies to strengthen brand positioning and drive business growth across digital channels.
  2. Oversee Campaign Execution: Lead end-to-end campaign planning, execution, and performance analysis across digital channels.
  3. Manage Social Media Presence: Manage and optimize social media presence, content creation, and community engagement.
  4. Negotiate Influencer Partnerships: Oversee influencer partnerships, brand collaborations, and sponsorships to expand brand reach across digital channels.
  5. Conduct Market Research: Conduct market research and competitor analysis to identify trends, customer preferences, and business opportunities.

Requirements
To be successful in this role, you must have a bachelor's degree in business administration, marketing, or a related field, and at least 2 years of experience in marketing, preferably in the food & beverage or consumer goods industry.

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