Senior Trade Marketing Executive
4 hours ago
At Asia Brewery Incorporated, we are committed to delivering exceptional results in the on-trade channel. As a Senior Trade Marketing Executive, you will play a critical role in driving business growth by developing and executing effective trade marketing strategies.
Key Responsibilities:
- Collect and analyze consumer, shopper, and customer insights to inform trade marketing decisions
- Develop and formalize channel strategies with clear definitions of priority channels and winning strategies
- Embed a continuous improvement cycle and own internal process management to organize commercial plan gatekeeping
- Drive data-driven sales decisions using sales methodology
- Collaborate extensively with field sales, brand marketing, and finance teams to deliver a balanced approach to volume, portfolio, branding, and consumer experience
Qualifications:
- Bachelor's Degree in Business Administration, Marketing, Public Relations, or related fields
- At least three years of relevant on-trade channel marketing, brand marketing, or field sales experience, with minimum one year of management position (preferably from FMCG Industry)
- Experience in customer service systems, sales distribution, and sales management
- Holder of professional driver's license code 1 and 2
- Good communication skills, oral and written
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Senior Trade Marketing Manager
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Manila, National Capital Region, Philippines Asia Brewery Incorporated Full timeKey Responsibilities:As a Senior Trade Marketing Manager at Asia Brewery Incorporated, you will be responsible for developing and executing channel strategies that maximize our trade marketing investment and drive business objectives in the on-trade channel. This involves collaborating with the Sales team and Brand teams to ensure customer plans are built on...
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Trade Marketing Specialist
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Manila, National Capital Region, Philippines Asia Brewery Incorporated Full timeJob Summary:We are seeking a highly skilled Trade Marketing Specialist to join our team at Asia Brewery Incorporated. The successful candidate will be responsible for planning, implementing, and monitoring trade and consumer promotions, as well as managing special events to connect our brands with consumers.Key Responsibilities:Plan and execute trade and...
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