Results-Driven Digital Marketing Specialist

1 week ago


Barcelona, Philippines beBeeCopywriter Full time $18,000 - $30,000
Job Title: Direct Response Media Buyer

We are scaling multiple fast-growth brands across various industries. We're looking for a world-class Direct Response Media Buyer who owns the entire customer acquisition funnel from ad click to conversion.

  • Media Buying Across Paid Social + Search: Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and TikTok Shop.
  • Daily analysis of campaign performance to optimize creative, audiences, bidding, and spend.
  • Focus on Return on Ad Spend (ROAS), Customer Acquisition Cost (CAC), and Lifetime Value (LTV).
  • Conversion Rate Optimization + Funnel Strategy: Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells.
  • Lead A/B tests across pages, hooks, CTAs, and offers.
  • Turn performance data into actionable testing roadmaps.
  • Direct Response Copywriting: Write or guide ads, headlines, lead-ins, advertorials, and VSL scripts that drive conversions.
  • Match copy angles to customer psychology and platform behavior.
  • Funnel + Offer Creation: Build new funnels from scratch for new products or verticals, coordinate landing page design and copy, and leverage proven DR frameworks for testing new offers.
Requirements:
  • Expertise in Paid Social (Meta, TikTok) and Google Ads with 2-5+ years of proven results.
  • Experience managing budgets with measurable growth.
  • Deep copywriting and Conversion Rate Optimization (CRO) skills: able to write, test, and optimize ads, landing pages, and funnels.
  • Experience building landing pages, VSL funnels, and lead gen flows using tools like ClickFunnels, Webflow, HighLevel, Unbounce, etc.
  • Strategic thinking combined with tactical execution.
  • Self-starter attitude, high standards, ability to thrive in fast-paced environments, ownership of outcomes, and metric tracking.


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