Digital Marketing Specialist

2 days ago

General Santos, Soccsksargen, Philippines beBeeDigital Full time ₱600,000 - ₱800,000

Job Title: Digital Marketing Strategist

We are seeking a skilled professional to develop and execute pay-per-click campaigns across multiple platforms to drive brand awareness, traffic, and sales. The ideal candidate will have proven experience managing PPC campaigns, strong analytical skills, and the ability to analyze data and make informed decisions.

Key Responsibilities:

  • Develop and execute targeted marketing strategies using paid advertising channels.
  • Analyze campaign performance and adjust strategies to optimize ROI.
  • Conduct keyword research, create engaging ad copy, and manage bids to achieve campaign objectives.
  • Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes as needed.
  • Collaborate with internal teams to ensure campaigns align with business goals and brand messaging.
  • Stay up-to-date with the latest trends and best practices in digital marketing to maintain a competitive edge.

Requirements:

  • Proven experience managing PPC campaigns.
  • Strong analytical skills with the ability to analyze data and make informed decisions.
  • Experience with keyword research, ad copywriting, bid management, and campaign optimization.
  • Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.
  • A strong understanding of digital marketing best practices, industry trends, and emerging technologies.
  • Google Ads and Facebook Ads certification preferred.
  • Good English communication skills.

Work Conditions:

  • Remote work from home.

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