Digital Marketing Expert

1 day ago

San Juan, National Capital Region, Philippines beBeeDigitalMarketing Full time $35,000 - $42,000

**Job Title:** SEO & Digital Marketing Specialist

This position offers an exciting opportunity to maximize organic traffic, Google Maps visibility, and inbound leads across all service areas.

As a seasoned SEO & digital marketing specialist, you will be responsible for managing end-to-end SEO — from technical optimization, to Google Business Profile management, to content creation and local authority building.

**Responsibilities:
  1. Optimize and manage multiple Google Business Profiles across all markets
  2. Ensure categories, services, descriptions, hours, and photos are accurate and keyword-rich
  3. Post weekly updates/offers on GBP to drive engagement
  4. Generate and respond to reviews consistently (volume + keyword relevance)
  5. Monitor GBP Insights to track visibility, calls, and directions
  6. Conduct keyword research specific to each service (air ducts, chimneys, dryer vents, insulation, etc.) and service area (Dallas, San Antonio, Austin, etc.)
  7. Create and optimize service pages (one per service) and location pages (one per city/area)
  8. Apply on-page best practices: title tags, headers, meta descriptions, alt text, schema
  9. Ensure internal linking structure supports local SEO and crawlability
  10. Regularly update content to maintain rankings
  11. Build a blog/content calendar with FAQ-based articles and seasonal content
  12. Write and publish customer-focused guides to capture organic traffic and educate homeowners
  13. Repurpose content for use in Google Posts and social platforms
  14. Monitor and improve site speed, Core Web Vitals, and mobile responsiveness
  15. Ensure clean site structure, indexability, and fix crawl errors via Google Search Console
  16. Manage sitemaps, robots.txt, redirects, and broken links
  17. Build and maintain consistent NAP citations across major directories (Yelp, BBB, Angi, Houzz, etc.)
  18. Acquire local backlinks through sponsorships, partnerships, press, and guest posts
  19. Monitor online mentions and reputation management
  20. Track traffic, keyword rankings, GBP performance, and conversions (calls, forms, booked jobs)
  21. Report weekly and monthly performance to leadership team
  22. Provide actionable recommendations for continuous growth
**Requirements:
  • Proven experience as an SEO & digital marketing specialist, with a strong portfolio of successful campaigns
  • 3+ years proven experience with SEO, preferably in local/home services industries
  • Deep knowledge of Google Maps ranking factors and GBP optimization
  • Strong background in keyword research, on-page SEO, and content strategy
  • Familiarity with technical SEO and site auditing tools (Google Search Console, SEMrush, Ahrefs, Screaming Frog)
  • Experience building local citations and backlinks
  • Data-driven, detail-oriented, and able to work independently
**Benefits:
  • A total of five paid vacation days per year (additional days can be taken unpaid)
  • A 5% raise per year guaranteed (additional raises or bonuses may be given for outstanding performance)
  • A paid 15-minute break for every 4 hours of work
  • Healthcare benefits after 2 months of full-time work

We are looking forward to making you a part of our team. Thank you for your time and interest.

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