
Digital Communications Specialist
20 hours ago
As Yokly's digital voice, you will own our social presence, drive engagement, and deliver results. We're scaling with a bold rebrand across three service lines—Launch, Delegate, Automate.
With a new visual identity, refreshed messaging, and founder-led storytelling rolling out, we need a creative, data-driven Social Media Manager to:
- Publish compelling content across LinkedIn, Instagram, Facebook & TikTok.
- Run paid campaigns that turn attention into leads.
- Translate social metrics into actionable growth insights.
You'll work closely with the Brand Lead and Campaign Manager, as well as the Sales Team, to drive business outcomes.
Key Responsibilities:- Content Creation & Scheduling – Plan, write, and schedule content. Brief designers and editors.
- Paid Campaign Management – Run ads on Meta, LinkedIn, TikTok, etc.
- Community Engagement – Respond to all comments/DMs, flag warm leads.
- Analytics & Reporting – Track KPIs: reach, CTR, ROAS, SQLs.
- Social Listening – Identify trends and conversation hooks for our buyer avatars.
- 2+ years in B2B, SaaS, or agency social management.
- Excellent US English copywriting skills: hooks, CTAs, captions.
- Experience in at least 2 ad platforms (Meta, LinkedIn, TikTok, YouTube).
- Proficiency in Reels/TikTok editing tools like CapCut, Figma, Adobe Creative Suite and Canva.
- Comfortable working with analytics (GA4, platform insights, Sprout/Hootsuite).
- Comfortable working 8 AM – 5 PM Pacific Time with a remote team.
- Alignment with our values—service, integrity, improvement, community.
- Attach your CV.
- In 150 words or less: Share a campaign you led, the metric that mattered, and your result.
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