
Building Influential Brands
7 days ago
As a leader in brand development, you will have the opportunity to be deeply involved in creating and scaling what are poised to become the industry's most influential brands.
Your journey with us will not only encompass the exhilarating process of brand development but also extend to spearheading the brand's expansion – online, offline, and internationally.
First-Year FocusAs a leader at our organization, your first year will be a dynamic journey through the process of launching and scaling a brand from its inception to a fully-fledged market presence.
This role is designed for ambitious individuals who are eager to dive deep into the world of brand creation and development. You will work closely with our seasoned brand teams, gaining hands-on experience in every aspect of building and growing a brand.
Key Responsibilities- Brand Incubation: Working closely with the brand team to shape and define the brand's identity and strategy
- Market Research: Conducting initial product and market research, in collaboration with the brand team
- Launch: Assisting in the launch of the brand, ensuring a smooth and successful market entry
- Scaling: Actively contributing to the growth and expansion of the brand
- Assortment Growth: Aiding in the expansion of the product range to meet market demands and trends
- Platform and Market Expansion: Working on expanding the brand's presence to more platforms and markets
- Marketing Channel Expansion: Assisting in broadening the reach through various marketing channels
After completing their first year, leaders will be assigned to either the Brand Incubation Team or the Brand Scaling Team:
- Brand Incubation Team: Focus on launching a new set of brands, applying learned experience in brand creation and market introduction
- Brand Scaling Team: Focus on strategies and activities that contribute to the growth and expansion of these established brands
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