
Senior AI Marketing Specialist
23 hours ago
Senior AI Marketing Specialist - Seeking an Experienced Leader
Job SummaryWe are looking for a seasoned Senior AI Marketing Specialist to lead our paid media campaigns, leveraging AI-driven marketing strategies. The ideal candidate will have experience in managing multi-channel paid search campaigns, driving automation, and using AI tools to maximize marketing efficiency and return on investment (ROI).
Responsibilities- Paid Search Campaign Management: Manage and optimize paid search campaigns across Google Ads, Bing Ads, and social media platforms.
- Ad Optimization: Test ad copy, targeting, and bidding strategies to improve ROI, CPC, and CPA.
- Budget Allocation and Bid Management: Develop and implement strategies for budget allocation and bid management.
- Emerging Advertising Platforms: Set up and test campaigns on emerging advertising platforms.
- Marketing Process Automation: Streamline marketing and sales processes using AI tools.
- Data Enrichment and Distribution: Automate data enrichment, lead qualification, and distribution to improve response times.
- Ai Prompts and Integrations: Apply AI prompts, API integrations, zaps, smart AI spreadsheets, and content personalization.
- Performance Tracking: Use tools like Google Analytics and SEMrush to track performance and generate actionable insights.
- Cross-Functional Collaboration: Collaborate with SEO, content, social media, design, and development teams to ensure a cohesive strategy.
- Proactive and Adaptable: Proactive, adaptable, and flexible in a dynamic environment.
- Professional Excellence: Professional and dedicated to excellence.
- Results-Oriented: Willing to go the extra mile to achieve exceptional results.
- Team Player: A strong team player who thrives in collaboration.
- Continuous Improvement: Committed to continuous improvement and open to experimenting with new approaches.
We offer a dynamic and innovative environment where you can grow and make a real impact in legal tech.
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