Marketing Director
1 week ago
Company Overview:
We are BladeGrass Technologies Inc., a leading provider of innovative digital solutions. Our team is dedicated to delivering cutting-edge technology that meets the evolving needs of our clients.
Job Description:
As our Marketing Director, you will be responsible for driving business growth through strategic marketing initiatives. You will develop and execute plans to enhance our brand image, position our products and services in the market, and facilitate customer loyalty and retention.
Responsibilities:
- Conduct market research to identify technology solutions needs and provide insights to inform product development
- Develop and recommend sales and marketing programs to communicate our corporate image and position our products and services
- Manage the establishment of our corporate brand by developing effective communication strategies
- Create and maintain a marketing intelligence database with product sales performance, competitor information, and customer feedback
- Closely interact with our Product Engineer to conduct sales and technical presentations to clients
- Maintain good relationships with existing clients through regular touch base and greetings to ensure customer retention
- Participate in strategic planning activities and prepare reports on sales generation, marketing, and leads generation activities
- Analyze current workflows and identify areas for improvement to increase departmental efficiency
- Exercise administrative control over staff under your management, including workload distribution, personnel placement, performance appraisal, training, teamwork, morale, attendance, discipline, and work behavior
Required Skills and Qualifications:
- Bachelor's degree in Business, Marketing, or related courses
- Five years' experience in Sales, Marketing, or Business Development in managerial or executive capacity
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