
Digital Marketing Specialist
2 days ago
Are you a creative problem-solver with a passion for digital marketing? Do you thrive in fast-paced environments where no two days are ever the same?
We're seeking a skilled Digital Marketing & Content Coordinator to join our team. As a key member of our marketing department, you'll play a vital role in promoting our brand and driving engagement across digital channels.
Your primary responsibilities will include:
- Promoting our brand through engaging digital content that resonates with our audience.
- Managing campaign calendars, creative requests, internal approvals, and asset handoffs to ensure seamless execution.
- Updating and maintaining website content, including offers, menus, hours, and imagery across properties.
- Coordinating landing page builds and seasonal campaign updates within CMS platforms.
- SUPPORTING SEO enhancements in collaboration with the digital and brand teams.
- Maintaining Google My Business, Bing, Yelp, and OTA listings with current content and images.
- Building and deploying email campaigns via Revinate, Klaviyo, or Attentive using guest segments and tailored content.
- Updating transactional email templates (confirmation, pre-arrival, post-stay) and supporting paid media campaigns by coordinating creative assets and ensuring alignment across ads and landing pages.
- Applying UTM tracking and collaborating with analytics teams for accurate reporting.
- Assisting in compiling performance metrics (traffic, conversion, ROAS, engagement).
- Managing shared asset libraries, ensuring organization, accuracy, and accessibility.
- Maintaining and updating sales tools (Cvent, Groups360, Bizly) and branded collateral.
- Coordinating property-specific landing pages and localized content tailored to seasonal and regional needs.
In addition to your technical skills, we're looking for someone who is:
- Familiar with luxury, hospitality, or lifestyle industries.
- Proficient in CMS platforms (WordPress, Shopify), CRM/email tools (Revinate, Klaviyo, Cendyn), and project/task tools (Asana, Google Suite).
- Able to work comfortably cross-functionally across marketing, creative, eCommerce, and property teams.
We offer a competitive hourly rate and a comprehensive benefits package, including company-paid health insurance, life insurance, and paid time off. If you're passionate about digital marketing and eager to take on new challenges, we'd love to hear from you.
Requirements
- 1–3 years of experience in digital marketing or content coordination.
- Strong organizational skills, attention to detail, and a balance of creativity with technical know-how.
Benefits
- Company-paid comprehensive HMO for you and a dependent.
- Company-paid life insurance with coverage.
- At least 7 days annual paid time off.
- Client-specific bonuses and incentives.
About the Role
This is an exciting opportunity to join our dynamic team and contribute to our growth and success. If you're a motivated and talented individual with a passion for digital marketing, we encourage you to apply.
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