
Marketing Campaign Coordinator
1 week ago
Dynamic Marketing Specialist Role
We are seeking a highly skilled and detail-oriented Marketing Operations Specialist to drive our marketing efforts forward.
Key Responsibilities:
- Qualify inbound leads through thorough research and collaboration with sales teams to align follow-up strategies
- Utilize LinkedIn Sales Navigator to identify new leads based on ideal prospect personas defined by sales
- Manage lead information, segment leads, track activity, maintain database hygiene, and ensure data accuracy using HubSpot
- Develop and implement effective account-based marketing campaigns across multiple channels
- Monitor and report on all marketing & communication activities to optimize performance and identify areas for improvement
Requirements:
- Proven experience in marketing and sales qualification processes
- Strong analytical and reporting skills
- Ability to take ownership with attention to detail
- Bonus points for familiarity with marketing automation tools and CRM systems
What We Offer:
A dynamic work environment, opportunities for growth and development, and the chance to make a meaningful impact in the financial industry.
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