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User Engagement Specialist

2 weeks ago

Manila, National Capital Region, Philippines Private Advertiser Full time

Job Summary

  • As a User Engagement Specialist, you will play a critical role in developing and implementing a retention strategy to drive customer loyalty and revenue growth.


Responsibilities

  • Develop a comprehensive retention strategy to boost customer loyalty and revenue growth among new and habituated users.
  • Drive data-driven insights and strategies based on customer behavior and usage patterns.
  • Collaborate with cross-functional teams to achieve retention business metrics through impactful initiatives and programs.
  • Execute end-to-end marketing campaigns to drive user engagement and retention.
  • Evaluate and refine retention policies and principles across all company programs.


Requirements

  • Bachelor's degree in a related field.
  • Minimum 3 years of experience in brand management, customer engagement, or customer lifecycle management.
  • Tech/app-based experience is a significant plus.
  • Management trainee experience is also valuable.