Senior Digital Engagement Specialist

1 week ago

Hagonoy, Central Luzon, Philippines beBeeEmailLifecycleMarketing Full time ₱1,000,000 - ₱1,600,000

Email Lifecycle Marketing Manager Job Summary

GrowthAssistant seeks an Email Lifecycle Marketing Manager to join our Growth Marketing team. In this role, you'll manage and optimize lifecycle marketing programs to meet revenue goals while collaborating closely with creative and operational teams.

Key Responsibilities:
  • Campaign & Program Management: Build, test, QA, deploy, and monitor emails for batch communications, triggered sends, and lifecycle journeys.
  • Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets.
  • Create and execute experiments and A/B tests for one-off emails and longer journeys.
  • Prepare production briefs for execution teams to implement campaigns.
Stakeholder Collaboration:
  • Manage communication and alignment across teams (creative studios and operational partners).
  • Review creative assets and ensure alignment with campaign briefs.
  • Serve as the main point of contact for execution teams, providing context for audience segmentation and targeting.
  • Partner with customer service to troubleshoot issues.
Performance Analysis & Reporting:
  • Track and analyze program performance, preparing detailed reports and actionable recommendations.
  • Monitor and optimize the performance of emails across key metrics.
  • Configure dynamic content and test links, layout, and mobile/web rendering prior to launch.
  • Pull campaign reports into Excel/Google Sheets.

This is a great opportunity for someone who wants to grow with a fast-paced team and continue learning throughout their career.

We value your growth and recognize your contributions every step of the way. At GrowthAssistant, you'll collaborate with a diverse, talented team, sharpen your skills with global clients, and make an impact in affiliate marketing.

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