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CRM Manager in Education

1 week ago


Makati City, National Capital Region, Philippines PHINMA Education Full time

As a CRM Manager in Education, you will be responsible for driving effective CRM strategies that deepen student engagement and enhance conversion and retention.

You will work closely with the Digital Marketing, Enrollment, and Brand Strategy teams to ensure CRM campaigns and reports align with national and local goals.

Key Responsibilities:
  • Work closely with the Cross-Functional Teams to develop and implement CRM strategies.
  • Coordinate with IT and Systems teams to ensure CRM platforms are well-integrated with other PHINMA systems.
  • Train campus marketing leads on how to use CRM and analytics tools to track and act on campaign performance.