Senior Marketing Content Specialist

3 days ago

Quezon City, National Capital Region, Philippines beBeeContent Full time $60,000 - $80,000
About the Role

We are seeking a skilled Marketing Content Creator to develop impactful content for our B2B audience. This role offers flexibility, growth potential, and the opportunity to create engaging content.

Key Responsibilities:

  1. Develop email campaigns, landing pages, guides, and sales collateral that effectively communicate our value to customers.
  2. Manage end-to-end execution of email marketing campaigns, from content creation to performance tracking.
  3. Sales and Customer Success Support: Enhance sales decks, presentations, and product overviews to ensure consistent and impactful messaging and design.
  4. Template Development: Design adaptable templates for industry partners, channels, and products, making our marketing processes efficient and scalable.
  5. Research & Best Practices: Stay current with B2B content best practices, leveraging industry research and examples to create competitive content.
  6. Organization & Reporting: Maintain records of campaign tracking, target audiences, and engagement metrics. Execute campaigns with accuracy, attention to detail, and timely analysis.
What We're Looking For

This is an ideal opportunity for individuals who possess excellent communication skills, creative problem-solving abilities, and analytical thinking.

  1. Independent and Resourceful: Work with minimal supervision, bring projects to completion with initial direction, and proactively seek feedback and iteration.
  2. Collaborative Communicator: Communicate effectively with Sales, Customer Success, and Marketing teams to align content with cross-functional goals.
  3. Eager Learner: Keep up-to-date with B2B marketing trends and techniques, incorporating them into content to keep our brand competitive.
  4. Analytical and Data-Driven: Approach content with an analytical mindset, tracking key metrics to drive informed decisions.
  5. Creative and Brand-Aligned: Balance creativity with brand consistency, delivering engaging and visually cohesive content.
  6. Remote Problem-Solver: Tackle issues independently, navigating remote challenges and troubleshooting software limitations.
  7. Goal-Oriented: Prioritize content that meets strategic goals, driving user engagement and supporting customer acquisition.
  8. Technical Competency: Skilled in HubSpot, Google Analytics, Adobe Creative Suite, and Canva, with experience in B2B marketing practices.

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