Global Marketing Strategist

4 days ago

Makati City, National Capital Region, Philippines beBeeDigitalMarketing Full time ₱60,000 - ₱80,000

Job Title: Digital Marketing Manager

Job Description:

  • Executes cross-channel marketing campaigns ensuring alignment with regional growth strategies and business objectives.
  • Monitors and reports on campaign performance, lead generation, and funnel analytics using advanced reporting tools to provide actionable insights for optimization.
  • Collaborates across departments including Marketing and Reservations to enhance campaign effectiveness and conversion rates.
  • Contributes to managing the customer account journey ensuring consistent personalized user experiences promoting funnel progression and engagement.
  • Supports refining cross-channel digital strategies based on data insights and regional market nuances ensuring tailored approaches for each market.
  • Applies analytical skills to identify innovative approaches and test new ideas to fill gaps in MQL or pipeline ensuring regional considerations are factored into global initiatives.
  • Stays up-to-date with regional digital marketing trends consumer behaviors and competitive insights to inform and refine marketing strategies.

Responsibilities:

  • Executes cross-channel marketing campaigns ensuring alignment with regional growth strategies and business objectives.
  • Monitors and reports on campaign performance lead generation and funnel analytics using advanced reporting tools to provide actionable insights for optimization.
  • Collaborates across departments including Marketing and Reservations to enhance campaign effectiveness and conversion rates.
  • Contributes to managing the customer account journey ensuring consistent personalized user experiences promoting funnel progression and engagement.
  • Supports refining cross-channel digital strategies based on data insights and regional market nuances ensuring tailored approaches for each market.
  • Applies analytical skills to identify innovative approaches and test new ideas to fill gaps in MQL or pipeline ensuring regional considerations are factored into global initiatives.
  • Stays up-to-date with regional digital marketing trends consumer behaviors and competitive insights to inform and refine marketing strategies.

Requirements:

  • Marketing degree or certifications preferred.
  • 5 years experience in a Digital Marketing position.
  • Proven experience analyzing data from various direct marketing projects extracting actionable insights.
  • Hands-on experience and advanced skills in using data analytics and reporting tools.
  • Ability to analyze data draw practical conclusions driving marketing effectiveness.
  • Proficiency in web analytics and performance marketing enhancing digital campaign outcomes.
  • Strong written verbal communication skills effectively conveying campaign results insights to cross-functional teams.
  • Demonstrated ability collaborating with teams across departments fostering a unified approach to digital marketing initiatives.
  • Ability to adapt to regional market trends dynamic conditions ensuring strategies remain relevant effective.
  • Continuous drive to learn innovate within direct marketing field willingness to explore new approaches technologies.

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