Digital Marketing Strategist

3 hours ago

Quezon City, National Capital Region, Philippines beBeeDigitalGrowth Full time $7,000 - $8,000
Role Description","

The Digital Growth Specialist is responsible for leading the development and execution of digital marketing strategies to drive business growth.

","
  • Develop and implement cross-channel digital marketing campaigns to increase brand awareness, engagement, and conversion rates.
  • Manage and optimize paid advertising efforts on social media platforms, including Facebook, Google, and TikTok.
  • Analyze campaign performance data and provide insights to inform future strategy and optimization opportunities.
  • Collaborate with the design team to develop visually appealing ad creatives that align with brand guidelines.
  • Work closely with other teams to ensure seamless integration of digital marketing initiatives across channels.
","Key Responsibilities:","
  • Ad buying and planning for various social media platforms.
  • Creative content development in collaboration with designers.
  • Tracking and analyzing campaign metrics for ROI improvement.
  • Coordinating influencer partnerships for targeted outreach.
  • Building and managing a network of B2B partners for online growth.
  • Public relations management for LemFi among multiple stakeholders.
  • Conducting market research to identify current and potential customer needs.
  • Supporting cross-functional teams in planning and executing marketing campaigns.
","Requirements:","
  • Deep understanding of ads content development, testing, and optimization.
  • Expertise in Facebook, Google, TikTok, and other paid ads channels.
  • 2-4 years' experience in a performance marketing role for international platforms.
  • Excellent communication, writing, and people management skills.
  • Ability to work in a rapidly changing business environment.
  • A strong network in the South East Asian diaspora community.
","

This role offers a unique opportunity to join a cutting-edge fintech startup and contribute to its success by developing and executing innovative digital marketing strategies.

","

To succeed in this role, you will need to have a deep understanding of digital marketing principles, excellent analytical and problem-solving skills, and the ability to collaborate effectively with cross-functional teams.

","DigitalGrowth

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