Digital Brand Manager
6 days ago
At Cosmetix Unlimited Inc., we are seeking an experienced Social Media Manager to oversee the development and implementation of our social media strategy. This includes designing and implementing social media campaigns to align with our business goals, as well as creating engaging content for our online platforms.
Key responsibilities include:
- Performing research on current benchmark trends and audience preferences
- Designing and implementing social media strategy to align with business goals
- Submitting collaterals to superiors for approval
- Posting content on all online platforms
- Setting specific objectives and reporting on analytics
- Generating, editing, and publishing engaging content
- Monitoring SEO and web traffic metrics
- Collaborating with other teams to ensure brand consistency
- Communicating with followers and responding to queries in a timely manner
- Building a social media presence by maintaining a solid online presence
- Overseeing social media accounts' design
- Suggesting and implementing new features to develop brand awareness
- Staying up-to-date with current technologies and trends
- Coaching employees on content creation best practices
- Defining most important social media KPIs
- Working with copywriters and designers to ensure content is informative and appealing
- Communicating with industry professionals and influencers
- Formulating high-quality novel written and visual content
- Monitoring the company's brand on social media
- Responding to comments on each of our accounts
- Overseeing customer service provided via social media
- Analyzing data to determine whether social media campaigns have achieved their objectives
- Adhering to rules and regulations
- Presenting to Senior Management
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Marketing Brand Manager
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