Digital Marketing Specialist
1 week ago
At Brand Collective Inc., we are seeking a highly skilled Digital Marketing Associate to join our team. The ideal candidate will have a strong background in marketing and a passion for social media.
Key Responsibilities:
- Conceptualize and execute social media marketing campaigns that engage and resonate with our target audience.
- Collaborate with the design team to create engaging graphic and video content for social media platforms.
- Identify and partner with influencers and content creators who align with our brand values.
- Prepare detailed influencer briefs to guide content creation for influencer marketing campaigns.
- Oversee the content calendar to ensure the timely and strategic publishing of all social media content.
- Monitor and analyze social media channels to identify emerging trends, viral content, and popular topics.
- Actively engage with customers on our social media platforms, addressing inquiries and fostering a positive community.
- Update and maintain performance reports to track the effectiveness of our posts, providing insights and recommendations for continuous improvement.
Requirements:
- Bachelor's Degree in Marketing, Communications, Business, or a related field.
- Previous work or internship experience in digital marketing is preferred but not required.
- Passionate about social media and digital marketing.
- Basic content creation skills such as writing, graphic design, and video editing.
- Proficiency in using Microsoft Office Suite.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Creative thinker with a proactive approach to problem-solving.
- Up-to-date with the latest trends in social media.
- Willingness to learn and adapt to new trends within the ever-changing social media landscape.
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