Brand Strategist

22 hours ago


Taguig, National Capital Region, Philippines FAIRY SKIN BEAUTY PRODUCT CORPORATION Full time
Brand Manager

Fairly Skin Beauty Product Corporation is seeking a highly skilled Brand Manager to lead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and implementing comprehensive brand strategies to increase brand awareness and online presence.

Key Responsibilities:
  • Brand Strategy Development: Develop and implement comprehensive brand strategies to increase brand awareness and online presence.
  • Market Research and Analysis: Conduct and analyze market research to understand current trends, consumer preferences, and competitor strategies in the skincare and beauty industry.
  • Product Development and Management: Collaborate with the product development team to create and launch new skincare and beauty products.
  • Marketing Campaigns and Events: Lead the planning, development, and execution of marketing campaigns across various platforms, including social media, print, and digital.
  • Content Creation and Management: Develop and manage content for various marketing channels, including social media, websites, blogs, and email campaigns.
  • Social Media Management: Monitor and grow the brand's social media presence on Instagram, Facebook, Twitter, and TikTok platforms.
  • Partnerships and Collaborations: Identify and establish partnerships with influencers, beauty bloggers, and other relevant media partners.
  • Brand Consistency: Maintain brand consistency across all marketing materials and customer touchpoints.
  • Customer Engagement: Develop strategies to enhance customer engagement and loyalty.
  • Innovation and Trends: Stay updated with the latest trends and innovations in the skincare and beauty industry.
  • Performance Monitoring and Reporting: Set key performance indicators (KPIs) and track progress against objectives.
  • Budget Management: Develop and manage the marketing budget.
  • Collaboration and Coordination: Work closely with sales, PR, and other departments to ensure cohesive brand messaging.

Requirements: To be successful in this role, you will need to have a strong understanding of the skincare and beauty industry, as well as excellent communication and project management skills. You will also need to be able to work effectively in a team environment and be able to adapt to changing priorities and deadlines.

What We Offer: In return for your hard work and dedication, we offer a competitive salary and benefits package, as well as opportunities for professional growth and development.


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