Senior Content Strategist
2 days ago
Company Profile: A leading hotel and casino provider offers a unique blend of high-quality services, including room reservation, casino, car rental, conference facilities, and recreational services. Established in 2004, this esteemed establishment can accommodate 650 people, with 238 rooms and 3 restaurants serving a diverse range of cuisines.
Job Summary:We are seeking a highly skilled Senior Copywriter to join our team. As a key member of our content creation team, you will be responsible for developing engaging and innovative content strategies that align with our brand image and marketing goals.
Key Responsibilities:- Develop and implement content strategies that drive brand awareness and customer engagement
- Collaborate with cross-functional teams to ensure message consistency across all channels
- Host brainstorming sessions to generate fresh ideas for events, product launches, and brand initiatives
- Translate conceptual ideas into engaging copy that resonates with our target audience
- Produce high-quality copy for various media, including print, digital media, social media, and video scripts
- Maintain consistency and authenticity across all touchpoints
- Conduct in-depth market research to identify industry trends, consumer insights, and competitor strategies
- Bachelor's degree in a relevant field
- At least 3 years of experience in copywriting
- Extensive experience in writing, editing, and proofreading
- Able to work onsite
- Able to attend face-to-face interviews
- Government-mandated benefits
- HMO
- 13th month pay
- Sick leave credits
- Vacation leave credits
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