Senior Digital Content Specialist

7 days ago

Ayala Alabang, National Capital Region, Philippines beBeeDigital Full time $60,000 - $80,000
Job Title: Digital Content Strategist

We are seeking a skilled SEO and digital content specialist to lead our online marketing initiatives. In this role, you will be responsible for creating engaging content that drives targeted traffic and generates brand awareness.

You will work closely with our field marketing team to develop and implement digital marketing campaigns across EMEA and APAC. Your primary focus will be on search engine optimisation (SEO) to improve our portfolio of international websites.

As our digital marketing expert, you will have the autonomy to lead on SEO programs and drive technical innovation in our digital landscape.

Key Responsibilities:

  • Develop and execute comprehensive SEO strategies to enhance online visibility and drive traffic to our websites.
  • Create high-quality, engaging content that aligns with both our SEO goals and company strategies.
  • Optimise website traffic, user journeys, and calls to action through data-driven insights and market trends.
  • Liaise with senior stakeholders to collaborate on projects and stay up-to-date on best practices.
  • Establish and maintain online profiles on key partner sites to support quality backlinks.
  • Partner with our Marketing Operations team to create and optimise website landing pages.
  • Report on SEO and website performance, proposing recommended actions for improvements.
  • Translate business objectives into targeted SEO programs with regional and vertical leaders.
RequirementsQualifications
  • Bachelor's degree in marketing, communications, or a related field.
  • At least 1 year of relevant marketing experience.
  • Passion for SEO and digital marketing techniques, with a desire to stay up-to-date with the latest best practices.
  • Competency with relevant SEO and reporting tools.
  • Familiarity with marketing tech tools such as Hubspot and Salesforce is desirable.
  • Project management skills, with the ability to prioritise multiple tasks.
  • Excellent written and verbal communication skills.
  • Proven copywriting ability.
  • Flexible schedule, Monday to Friday.

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