Global Technology Marketing Strategist

2 weeks ago


Porac, Philippines beBeeMarketing Full time ₱1,200,000 - ₱1,500,000
Product Marketing Manager Role

Drive the growth of IT solutions, software, and services by developing and executing global marketing strategies.

Responsibilities:
  1. Develop comprehensive marketing strategies for product launches, market expansions, and feature rollouts.
  2. Conduct thorough market research to analyze industry trends, customer needs, and competitor positioning.
  3. Build and refine customer segmentation models to optimize targeting and personalized messaging.
  4. Create and enhance sales enablement materials (pitch decks, battle cards, case studies, whitepapers).
  5. Collaborate with cross-functional teams to ensure alignment on positioning and messaging.
  6. Support digital campaigns, content marketing, and ABM strategies to drive demand generation.
  7. Define performance metrics to measure marketing effectiveness and optimize efforts.
Qualifications:
  1. 8+ years of experience in product marketing within IT, B2B SaaS, or enterprise technology.
  2. Expertise in market research, competitive analysis, and sales enablement for IT solutions.
  3. Proven track record of launching and scaling technology products in global markets.
  4. Strong storytelling, messaging, and strategic thinking skills.
  5. Proficiency in CRM, marketing automation, analytics tools, and sales enablement platforms.
  6. Ability to work cross-functionally and influence stakeholders across technical and business teams.


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